Building Breakthroughs

From first sketch
to full scale.

A dedicated team of consultants turning groundbreaking ideas into reality — guiding startups from the earliest design phases all the way through to product launch and sustained growth.

Medical devices Biotech Consumer electronics
Sketch
Scale
Worked alongside major companies
Medtronic AstraZeneca Abbott Thermo Scientific Shire Willow Cretex
About us

At Third World Medical, we're a dedicated team of consultants with a passion for turning groundbreaking ideas into reality. With over a decade of experience in the medical device, medical consumer electronics, and biotechnology industries, we specialize in guiding startups from the earliest design phases all the way through to product launch and sustained growth.

We founded Third World Medical with a simple mission: to help innovative, emerging companies bring their visions to life through data-driven strategies and hands-on support. We recognized a growing need for smaller companies to gain expert guidance in navigating the complex journey of product development, manufacturing, and market readiness — and we built this company to meet that need.

Your idea deserves to make an impact — and we're here to help you make it happen.

01

Strategic Approach

Our work begins at the design phase, where we collaborate closely with your team to align technical feasibility with market needs. From there, we guide you through product development, manufacturing planning, and go-to-market strategies — every step grounded in real data and industry insight.

02

Professional

With over a decade of experience in the medical device and biotech industries, we bring deep technical knowledge, regulatory awareness, and operational expertise to every project.

03

Tailored to You

We don't believe in one-size-fits-all. Every product, team, and market is different. Our strategies are tailored, agile, and focused on long-term success — not just quick wins.

Our services

We can do it all.

We bridge the gap between concept and commercialization — guiding you through every critical phase, from your first sketch to a product that thrives in the market long term.

01

Early-Stage Strategy

We get involved at the very beginning — shaping your product vision, refining your design, and helping you build a roadmap that aligns with technical feasibility, regulatory needs, and market demand.

02

Product Development & Manufacturing

With deep experience in medical devices, biotech, and consumer electronics, we specialize in managing the complexities of development and manufacturing. We've partnered with trusted contract manufacturers and know how to build scalable, cost-effective production plans.

03

Launch Readiness & Execution

From pre-launch planning to go-to-market execution, we help ensure your product is ready for prime time. We focus on timelines, risk mitigation, and long-term positioning so your launch is strong and strategic.

04

Acquisition & Growth Support

We've worked with both large corporations and smaller startups on acquisitions and integrations. Whether you're preparing for a sale or growing through one, we'll help you align strategy, operations, and structure to ensure a smooth transition.

05

Long-Term Partnership

We're not just here for the launch — we stay with you post-launch to optimize, scale, and sustain your product in the market. Our goal is long-term success, not quick fixes.

What we do best

Our specialties

Manufacturing & Operations Consulting

Collaborative, lean, data-driven consultants making medical technology buildable, reliable and ready to scale.

NPI & Sustaining Activities

New Product Introduction and the sustaining engineering that keeps it running after launch.

Mergers & Acquisitions

Due diligence and integration support.

Lean Process Improvement

Eliminate waste, raise throughput.

Improve Yields, Reduce Costs

Higher first-pass yield, lower spend.

Line Transfers

Move production without losing a beat.

Contract-Manufacturer Sourcing

Connections to the right partners.

Audits & Process Improvements

Find the gaps, then close them.

Training Services

Equipping your team to operate and sustain the technology with confidence.

Proven success

Our track record

A track record that spans startups to industry giants — because we've worked in both worlds. We've partnered with major players like Medtronic, AstraZeneca, Abbott, Shire and Thermo Fisher, and collaborated with multiple contract manufacturers and consumer-electronics companies to bring new medical technologies to market.

63%Yield increase
19%Increase in production
Case study

Driving scalable success — from NPI to cost optimization

The challenge

A fast-moving medical device company needed to rapidly stand up a new manufacturing process for a lower-cost product line. The goals: validate the entire NPI process, reduce production costs, and improve output — all without sacrificing quality or compliance.

Our solution

As the Lead Manufacturing Consultant, we took ownership of the full manufacturing process, collaborating with cross-functional teams, vendors, and contract manufacturers to make it happen.

15%Reduction in product costs
20%Increase in production
66%Increase in yields
$65KCompany savings

Post-launch, we led supplier negotiations that slashed shipping costs by $100,000/year, while streamlining procurement to prevent material shortages and keep production on schedule. From product validation to bottom-line savings, we delivered results — and we're ready to do the same for you.

Get to know us

Our team

More than consultants — we're hands-on partners, innovators, and problem-solvers. We thrive on collaboration, we roll up our sleeves, and we care about your success as much as you do.

Salu Smith, Founder & CEO of Third World Medical
Salu SmithFounder & CEO
A word from the founder

"I'm a Biomedical Engineer with a degree from the University of Georgia and over 10 years of experience in the medical device industry."

"My career has been rooted in working with startups, where I've helped turn early-stage ideas into scalable, compliant, and commercially successful products. I specialize in bridging the gap between innovation and execution — and I'm passionate about bringing game-changing technologies to life."
"Start where you are. Use what you have. Do what you can." — Arthur Ashe
Workshops & talks

Hands-on with Salu Smith

We're on the ground with industry leaders and startup founders — connecting, exploring new opportunities, and showing how our consulting helps bring powerful health solutions to life.

15April
Conference

Global Health Week

As a company dedicated to advancing medical technology and supporting startups in biotech, consumer electronics, and medical devices, we're thrilled to be part of this global conversation — connecting with industry leaders and showcasing how our strategic consulting helps companies bring powerful health solutions to life.

📍 Abu Dhabi
7May
Conference

10x Medical Device Conference

At 10x, we'll be engaging with fellow experts and startup leaders to explore the latest in medical device design, manufacturing, and commercialization — proud to contribute to the conversations shaping the future of healthcare technology.

📍 Newport Beach, CA
Free consult

Set up a free consultation today.

Ready to take the next step? Let's talk about your goals, your challenges, and how Third World Medical can support your journey from idea to launch — and beyond. Whether you're just getting started or scaling up, we're here to help.

+1 404 542 8661 3rdwrldmed@gmail.com
Mon–Fri: 8am – 5pm  ·  Sat: 10am – 2pm  ·  Sun: Closed